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ARTICLES


Quick Explainer: Greenwashing–Best Practices to Avoid it in Sustainability Claims
Definition Greenwashing refers to the act of misleading consumers by overstating or falsely representing the environmental benefits of a...

Patrick Castellani
7 min read


Quick Explainer: Value Proposition and Its important Impact on Sustainable Business
Definition: A Value Proposition is a clear, concise statement that outlines the unique value a product or service delivers to its...

Patrick Castellani
4 min read
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